I always figured that I couldn’t possibly be the only one who had never outgrown my love of eating cereal. The more sugary, the better. I’m happy to report that my hunch was correct. Finally somebody has developed a place, (a piece of heaven on earth, if you will) where the primary item on the menu is…cereal. Cereality is a cereal bar and cafe where people in pajamas (I mean cerealogists) dish you up your favorite cereal with a topping of your choice (such as nuts, marshmallows, or malted milk balls), served in a container reminiscent of chinese takeout boxes. Jerry Shriver from USA Today says, “The latest fast-food concept is so absurdly simple, self-indulgent and reflective of one’s inner child that, well, how can it fail?”
Seems like a sure-fire success to me. Now they just need to open one up in Madison.